I’ve had a long-term struggle with this website and blog that I am finally ready to talk about.
There is a conflict between my efforts to sell yarn and my efforts to sell meat. It seems like the folks who are here to see the sheep and the yarn aren’t always keen on meat, and the folks who want to know more about the meat might not have a whole lot of interest in the yarn. I have two audiences and splitting the difference seems to be hurting my bottom line. In order to make my farm viable, I have to market my lamb and yarn effectively. To sell lamb, I have to talk about lamb and lamb recipes. At the same time, I also want to talk about yarn and sheep for all of my friends who love sheep stories and fiber arts.
So I have come up with a compromise. I know that most of my visitors read my blog posts when they show up on my farm Facebook page. I now have a second Facebook Page, Cloverworks Farm Kitchen, where I will share blog posts that are about cooking, recipes and lamb. Cloverworks Farm Kitchen is also available on Instagram. So folks who like yarn and sheep can follow Cloverworks Farm, meat fans have Cloverworks Farm Kitchen, and if you love everything we do, follow both! If you follow this blog using RSS, you’ll get all of the content to enjoy.
I would love to hear thoughts and feedback about this – it takes a lot of pressure off me to constrain my writing. I have recently had a lot of thoughts about our current cooking culture, so I am eager to have both projects on hand.